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Posted by frammin on

Chainsmokers: Their Work and Projects

The Chainsmokers, a popular American DJ and production duo, have recently released a new music video last month and it is taking the music media’s attention by storm. The song and music video entitled “Side Effects” features Riverdale’s Camila Mendes and Emily Warren. Camila Mendes plays the hotel employee in the video who receives a call that she will have to work over the course of the upcoming weekend from her boss. Most of us in this situation would usually curse out our boss or express our anger in one way or another, however in Camila’s character’s case, she tears her uniform off and begins to dance in the hotel she works at to the new beat produced by the Chainsmokers. “Side Effects” is now the fifth song that the Chainsmokers have produced in 2018. This new song as well as the other produced this year are a part of the Chainsmokers new upcoming album entitled ‘Sick Boy’.

The Chainsmokers have been an active music duo since 2012 and have originated in NYC, New York. Back in September 2014, the duo had their first live performance at Terminal 5 in New York City. During 2014, the duo had a breakout year with their single ‘#Selfie’ reaching the top of the Dance/Electronic Songs chart. This would only be the start of their success in the music industry. In 2015, the Chainsmokers released both ‘Good Intentions’ and ‘Roses’. ‘Roses’ gave the duo instant success with the song going multiplatinum in the US and across the globe. As 2016 came about, the duo was named 18th in DJ Magazine’s in the annual “Top 100 DJs”, a huge jump from their 97th spot back in 2014.

The duo includes Alex Pall as the DJ and Andrew Taggart as the producer of the Chainsmokers. Their music is a combination of indie, dance, pop, and hip-hop. They have worked with numerous artists and other DJs such as deadmau5 and Pharrell Williams.

https://www.beatport.com/artist/the-chainsmokers/299448

Posted by frammin on

Alex Pall is thrilled by the New Dawn for ‘Chainsmokers’

Notably, it is a remarkable breakthrough for the ‘Chainsmokers’ the band on the release of their new track. The anticipated hit track features the band’s current star, Halsey. Besides, the presence Andrew Taggart in the song is a significant achievement unlike in the previous releases. Andrew Taggart is one half of the duo with Alex Pall. As such, a human component is vital in the combination of electronic soundscapes to make singing more fulfilling for the pair.

The band aims at customizing their brand name and bringing about their acknowledgment as real artists who are thoughtful and can express feelings. Together, Alex and Andrew are working towards exposing their greatness each day, unlike some artists who prefer performing behind big music drops. During the interview, the duo touched on issues regarding the new track, career establishments as well as plans regarding the growing size of their audience in the music industry.

According to Alex Pall, his career in music lies in his DJing passion from an early age. He would spend most of his time as a DJ around New York City. It was at one time when he was at an art gallery when he decided to pursue dance music. Through this path, his manager introduced him to Andrew, and that’s just how the two started their journey together.

Andrew’s interest in DJing and love for electronic music was a perfect match to Alex’s passion. The music ambitions and future goals of the pair was the driving force towards their most significant moves in realizing their dreams. Also, it was very crucial in establishing themselves in the music industry. Alex Pall adds that his excellent skills in marketing and useful links to securing DJ gigs were quite essential in the brand. On the other hand, Andrew’s skills in production came in handy for their prosperity.

However, Pall believes that being a DJ duo and performing in the electronic music genre is both an advantage and a challenge when it comes to establishing a strong brand name as well as a competitive advantage in the market. He notes that what matters is the quality of what the customer gets at the end of the day. Pall also insists on differentiation and setting a gap between other brands. The band seeks to perform by who they are rather than going by what others are doing.

https://youtu.be/_hMQe2U4c6w